Moved and directed by the limitless need for funeral insurance and services, AVBOB has stood firmly in the service of the people of South Africa since 1918.

The totality of AVBOB’s business is that of social responsibility which is borne out by their slogan: “We’re here for you”. Today the AVBOB Group (AVBOB Insurance, AVBOB Funeral Service and AVBOB Industries), consisting of more than 300 branches countrywide, is Africa’s largest mutual society. As a mutual society, AVBOB does not have any external shareholders. This means that their policyholders share directly in successes ranging from normal benefits and annual bonuses to the incredible R8 billion in special bonuses and enhanced FREE funeral benefits* the organisation has declared over the past ten years.

This year, on 15 August, AVBOB will be reaching a historical milestone when the company celebrates its centenary. Proving that they have stood the test of time. It is an achievement of which they are justifiably proud. In an industry rife with buzzwords and acronyms covering the spectrum from risk assessment and organisational alignment to BBBEE, AVBOB distinguishes itself by walking the talk, whilst sticking to the letter and spirit of every directive. “The spirit of an organisation lies in its workforce: they are the ambassadors, the passion and the drivers that steer the ship to ultimate success,” says AVBOB CEO, Frik Rademan.

One of the secrets of AVBOB’s sustained success is the intensive support they offer to funeral representatives to help them build the necessary entrepreneurial skills. This support includes, but is not limited to, systems training; the provision of assets such as buildings from which to conduct their business (rent, renovations and office equipment); vehicles (placement and maintenance) and advertising and promotional materials. All of this, and more, are aimed at ensuring that funeral representatives are equipped to run their businesses effectively, efficiently and successfully. As Rademan points out, “The result of empowered staff is a successful organisation”.

Against this background, AVBOB is gearing for the future by ensuring that the organisation continues building from its original foundation, taking lessons from the past, whilst taking their current achievements to the next level. Rademan says, “We are deeply grateful for the opportunities and learnings of the past 100 years, which has enabled us to consistently improve our offerings to all our stakeholders. Looking at the future, we look beyond our balance sheet. We appreciate and embrace our staff and our policyholders as we look to all our fellow South Africans to determine the best, the most profitable and the most compassionate way forward for us all.”

AVBOB’S win-win enterprise development program
Driven by their responsibility to provide not only compassionate support to customers, but optimal employment opportunities to fellow South Africans, AVBOB created a ground-breaking enterprise development program.

The objective of the program is twofold: to ensure that all AVBOB funeral directors are fully equipped to render efficient, professional service, and to empower them to grow sustainable businesses, built on the knowledge and credibility of the 100-year-old AVBOB brand.

One of the greatest benefits of the program is that it enables funeral service representatives to manage their business without any capital outlay. The only requirement is a strong will to learn, succeed and serve. So whilst aspiring funeral directors undergo an intensive training program to prepare them for a successful career, AVBOB’s team of experts takes care of the rest, providing everything from infrastructure and marketing support to facilities and equipment.

The AVBOB brand has served South African families with pride since 1918. One of the secrets of their success is their dedication to training people of the highest caliber. If you believe that you have the heart and compassion to fulfil the role of funeral director, apply online at http://avbob.jb.skillsmapafrica.com/.

Contact Details

AVBOB Building, 368 Madiba Street, Pretoria, 0002

Tel: +27 (0)12 303 1000