V&A WaterfrontGREEN ECONOMY
About V&A Waterfront
The V&A Waterfront is an iconic mixed-use destination located in the oldest working harbour in the Southern Hemisphere. With Table Mountain as its backdrop, the 123-hectare neighbourhood sits within the beautiful city of Cape Town, welcoming millions of people from all over the continent and the rest of the world. The V&A is a symbol of heritage and diversity, where people from all walks of life can play, live, shop, dine and work while immersed in the vibrant spirit and authentic local culture that exists in this bustling ecosystem.
It sees its role on the continent to be a platform that facilitates and champions art and design, to support entrepreneurship and innovation, lead the charge on sustainability, and drive positive social and economic change. By prioritising people and the planet, the V&A is an example of how working with communities, respecting the environment and operating with passion and integrity is a better, more productive, and kinder way of doing business.
Services/Products we offer
The V&A Waterfront is among the premier tourist destinations and leading retail, commercial, residential and marine spaces on the African continent. Considering the very many changing external and internal factors it faces, the Waterfront appreciates that it needs to lead the way amongst property development companies if it is to maintain this positioning.
The Waterfront’s unique differentiator is the adjacency, flexibility, responsiveness and ability to master-plan that comes from owning a private neighbourhood, particularly with access to the ocean.
The strategic positioning adopted has been for the Waterfront to become a shared value ecosystem development company. In essence, the business strategy is therefore to manage and connect the neighbourhood and its societal stakeholders for the benefit of all. It strategically leverages its ecosystem to provide value to all stakeholders, including value where it intersects with society and the environment. This position is reflected in the purpose statement of the business, Collectively Creating The World’s Most Inspiring Waterfront Neighbourhood.